RETAIL DECISION CLOUD

TAKE FULL CONTROL OF YOUR PROMOTIONS

Combine our AI with your transaction data to create better stores and more satisfied customers.

Whether it comes to selecting campaign products, the best price tactic, right media or campaign timing, we give you the power to make the right decision for your business.

 
 

SOME OF OUR CLIENTS →

Coop Sverige

Coop Sverige

Apoteket AB

Apoteket AB

 

are you HURTING YOUR margins?

Did you know that over 40% of all retail promotions are unprofitable, even after adjusting for supplier funding. The good news; there are concrete actions you can take to fix them.

READ MORE →

 
 

Find your True Lift ™️

Discover the true impact of all your promotions. Retail Decision Cloud reveals how switching between brands, halo effects, stockpiling and other factors impact your sales and profit.

LEARN MORE →

 
 
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What we offer →

Retail Decision Cloud

Formulate DecisionCloud is a service (SaaS) that helps you evaluate, simulate and improve the impact of your promotions using our AI and your existing transactions data.

 
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See the True Lift™ from every single promotion, and understand which ones you should continue and which ones you should stop.

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Simulate campaign performance and make accurate campaign forecasts of your campaign volume and profit.

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Show your suppliers how they can improve their campaign performance, share analysis and set commons goals.

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Find the best campaign products, tactics, features and displays that grows both your revenue and profit.

 

FORMULATE AI ENGINE

An advanced AI engine built for retail; the latest technology combined with years of research. It trains millions of machine learning models that both manages and analyses all your data. The best part? It’s fully automated and doesn’t require any integration with your systems.

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Formulate HQ Blog

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